Taylor Swift breaks her single-day streaming record on Spotify thanks to re-recorded 1989
Taylor Swift beat her own Spotify record for most single-day streams for an artist with the newly re-recorded 1989 (Taylor's Version).
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Taylor Swift's recently released re-recorded 1989 (Taylor's Version) has already pleased fans around the world.
They've analysed the new tracks and debated whether some of the re-recorded tracks are better than the original versions.
However, the new album has also satisfied streaming platforms.
On the day Swift - who is now a billionaire - dropped 1989 (Taylor’s Version), she set a Spotify record in becoming the artist with the most streams in a single day in the streaming service’s history, per a statement from Spotify on Saturday on X.
They added that 1989 (Taylor’s Version) had also set a 2023 record as Spotify’s most-streamed album in a single day so far this year.
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Spotify did not release overall numbers for the album or Swift’s total as an artist, as is its custom when announcing records being broken.
However, they did reveal that the new Vault track Slut! (Taylor’s Version) debuted in the U.S. at No. 1 with 5.2 million streams, and globally with 11.3 million.
Meanwhile, on the global chart, a non-Vault track, Style (Taylor’s Version), moved just slightly ahead of Slut!, debuting with 11.6 million streams.
The most interesting part of Swift's new record is that she beat herself.
The single-day record for a single artist that was broken was her own, Spotify said.
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Swift previously set the record for an individual artist last October 21, when her last album of all-new material, Midnights, dropped.
Spotify's top 50 charts provide further numerical indication of the strength of 1989 (Taylor's Version).
On Spotify’s daily U.S. top 50 ranking, as of Saturday afternoon, the 21 tracks on the standard edition occupy all 21 positions.
There is also a 22nd track that appeared Friday onto what was billed as a “deluxe edition” — the remix of Bad Blood with Kendrick Lamar’s guest rap.
The Kendrick-ized version is in the 23rd spot.
Swift also has a non 1989 track on the chart, her current Billboard Hot 100 topper Cruel Summer, which appears at No. 25, giving her 23 out of the top 25 songs on Spotify’s daily domestic chart as of this writing.
The Republic Records release is a new edition of the 2014 original, which includes Swift’s hit Shake It Off.
The original 1989 sold 9 million copies in the U.S. and earned a Grammy for album of the year.
The new version has 13 songs from the original plus five never-before-heard vault tracks.
Swift has been rerecording her early albums since 2021, after her previous label, Big Machine Records, was sold to music manager Scooter Braun.
Braun now has the rights to Swift’s masters, enabling him to profit by licensing them for use on TV shows, commercials and movies.
